Samenvatting
The book is written by Thomas van Schaik, a sports marketing professional with over 25 years of experience. The Athlete Brand Book is a passion project aimed at helping athletes build stronger brands and leverage digital channels. "Every athlete has a brand, whether they like it or not. This book helps athletes grab control of their brand," said Thomas van Schaik. "With the Games as a backdrop, this is the perfect moment for athletes. Understand how the sport works. Put your fans first. Start planning. And find the resources and people who can help you. Build the brand you love, which your hard work deserves!"
Discover “The Athlete Brand Book” by Thomas van Schaik Build a better brand. Boost your independence, influence, income, and impact. Whether you’re an athlete, an agent, a sponsor, an administrator, or a sports marketing student, "The Athlete Brand Book" is your essential guide to mastering athlete branding in today’s brand-driven, athlete-centric, and data-powered sports industry. Authored by Thomas van Schaik, with over 25 years of experience working with some of the world's best athletes, this book provides a step-by-step approach to building a powerful and authentic personal brand. What You'll Learn: - Athlete brand essentials: Build a better brand through easy-to-use brand-building principles. - Digital presence: Improve what fans find when they search for you online. - Embrace an entrepreneurial mindset: Learn why athletes should think and act like business owners. - Make a plan and execute it: Strategic choices and actionable tactics to achieve your goals. - Future-proof your brand: Build a brand that lasts beyond your athletic career. Why This Book? - Expert guidance: Insights from Thomas van Schaik’s extensive experience. - Comprehensive approach: 600 pages, 200+ quotes, stunning photography. - Real-world examples: Success stories and practical examples. - Tailored for the sports industry: Designed for athletes and professionals across sports. Join the Movement The athlete era is here, making a strong brand crucial for success. This book is for anyone in sports looking to leverage the power of athlete branding. Ready to build a better brand? Get your copy of "The Athlete Brand Book" and start your journey. Begin boosting your independence, influence, income, and impact today!
Thuiswinkel Waarborg