Servitisation Secrets

Practical step-by-step guide for implementation

Raoul Diederen • Boek • hardback

• Samenvatting
  SERVITISATION SECRETS PROVIDES STEP-BY-STEP INSICHT IN
  - what servitisation is and how it relates to other growth strategies;
  - when a market is suitable and an organisation is ready for servitisation;
  - what benefits and turnover and profit growth can be achieved with servitisation;
  - how servitisation can deliver real value for customers and endusers;
  - how servitisation can be successfully implemented in practice;
  - what servitisation requires of the organisation and resources;
  - how pitfalls during implementation can be avoided;
  - action plans for building servitisation capabilities and business;
  - numerous tools that provide practical support for implementation;
  - many examples of practical cases from various manufacturing industries.
  
  SERVITISATION SECRETS WAS WRITTEN FOR
  anyone who wants to learn how servitisation can be effectively implemented at industrial manufacturers of products that are used directly by endusers. And for anyone who wants to understand how to seize the opportunities of customers who want to be increasingly unburdened and thus create substantial profitable growth. And for anyone looking to solve competitive threats, commoditisation, price pressure, loss of margin, market shrinkage, changing customer demands, customer churn, cash flow volatility, and unprofitable product development of industrial manufacturers. They can learn how market power and financial results of industrial manufacturers can be significantly improved.
• Productinformatie
  Binding : Hardback
  Distributievorm : Boek (print, druk)
  Formaat : 196mm x 254mm
  Aantal pagina's : 380
  Uitgeverij : Jaymera
  ISBN : 9789083430614
  Datum publicatie : 08-2024
  
• Inhoudsopgave
  PART I: The what and why of servitisation
  Chapter 1: Growth strategies
  Chapter 2: Business model innovation
  Chapter 3: Servitisation
  Chapter 4: What servitisation delivers
  
  PART II: Secrets of good preparation
  Chapter 5: When the market is suitable for servitisation
  Chapter 6: What servitisation requires of the organisation
  Chapter 7: Why servitisation often fails in practice
  Chapter 8: How the implementation of servitisation works
  
  PART III: Secrets of discovery
  Chapter 9: Action planning
  Chapter 10: Business insights
  Chapter 11: Solution concepts
  Chapter 12: Concept feedback
  Chapter 13: Focus areas
  
  PART IV: Secrets of building capabilities & business
  Chapter 14: Action planning
  Chapter 15: Installed base excellence
  Chapter 16: Product management excellence
  Chapter 17: Consultative selling excellence
  Chapter 18: Change management excellence
  Chapter 19: Contract management excellence
  Chapter 20: Organisation excellence
  Chapter 21: After-sales excellence
  Chapter 22: Consulting excellence
  Chapter 23: Integration excellence
  
  BEYOND SERVITISATION
  APPENDICES
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